The Private Label Manufacturers Association will give retailers and wholesalers the "inside scoop" on private label with its "Store Brands Confidential" trade show, slated from Nov. 16-18 in Chicago.
The theme of this year's show is old Hollywood, allowing "behind the scenes" manufacturers to become frontline headliners. Referencing the latest store-brand developments, PLMA will present the new rules of the business with seminars, lectures and more than 2,200 exhibit booths, including wares from the beverage, snack, perishables, cosmetic and household product categories.
"Confidential" will begin on Sunday with a presentation from Paul Weitzel, vice president of Willard Bishop Consulting, about the growing role of the dollar store. Following Weitzel will be Ralph Jacobson, executive marketing manager, retail industry, for IBM. Jacobson will discuss the high-tech supermarket of the future.
Also on Sunday there is an industry panel, "UCCnet: Private-Label Issues." Among the panelists will be moderator Len Lewis, Lewis Communications; Rhonda Horn, UCCnet; and John Graham, Clement Pappas & Co.
In a change from previous years, Monday will begin with a Salute to Excellence Awards Breakfast to announce PLMA's 2003 Award winners. Categories include Supermarkets, Drug Chains, Mass Merchandiser and Wholesalers. The departure from the usual gala awards dinner was designed to make the event more productive and cost-effective, according to PLMA representatives.
The conference wraps up Tuesday with Mark Husson, first vice president, Merrill Lynch, speaking about retail trends. The show floor will be open throughout the three days. The final event, taking place Tuesday evening, will be a PLMA Open House.