Space is a key factor in a supermarket's decision to increase its snack items or to employ new video-related merchandising ideas. k of space keeps the retailer from maximizing the opportunity to cross merchandise video and snacks, said Paula Schneider, customer-service director. So far tie-in snack displays have been minimal, with popcorn and candy bars most frequently used, often on tables in front of the video departments, she said. "The reason for the small amount of snacks is the lack ...
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