Specialty foods are very important to the retailer, and they have a bigger impact than some might think, according to Eric Sorenson, assistant professor at the Center for Retail Management at Northwestern University's Kellogg School of Management, and others who have documented the impact of specialty foods. First of all, specialty foods are critical to the best consumers and therefore drive retailer profitability. If a retailer loses 10% of his best, most loyal or highest dollar customers ...
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