The supermarket industry at one time worshipped the generalist and eschewed the specialist, but as the steady flow of new formats in 2006 demonstrated, that is hardly the case anymore. Designed to capture a niche here, or a market sector there, or head off the expansion of a discount or high-end competitor, these stores illustrated how retailers can turn from generalists into specialists as a means of growing their share and/or protecting their turf. Fresh Acres, a new store opened by Big ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.