QUINCY, Mass. -- As part of a trend among retailers to step up category management efforts to show which products to put on shelves, Stop & Shop here has signed on with a new marketing intelligence software system. The software is designed to run on Stop & Shop's intranet to improve the efficiency of category management reviews and enable collaboration with food manufacturers on shopper product buying patterns. Through relying upon the category management software's advanced ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.