NEW YORK -- The supermarket cooking school is the ultimate demo, according to Cathy Cochran-Lewis, manager of the food education demonstration program and cooking school at Central Market, Austin, Texas. "It doesn't get any better in terms of communicating to the consumer about product and quality [than] during a two- or three-hour class," she said. Cochran-Lewis was one of the panelists for a seminar on partnering with suppliers to increase sales through in-store demos, held here last ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.