NEW YORK -- The growth in the annual Private Label Manufacturers' trade show has paralleled the rise in prominence of private-label goods over the past 20 years. As Brian Sharoff, president of the Private Label Manufacturers Association here, said on the eve of the PLMA's 20th show, "private label is a major part of almost every retailer's strategy." Store brands now account for one of every five items sold every day in U.S. supermarkets, drug chains and mass merchandisers. They represent a ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.