ROSEMONT, Ill. -- Nearly 70% of supermarket transactions include at least one dairy product, according to a recent dairy industry study. The study, "Understanding How to Drive Dairy Department Performance," prepared by Willard Bishop Consulting, Barrington, Ill., for Dairy Management Inc. here, combines consumer insights and behavior, retailer perspectives and dairy performance data. Research was conducted during the last four months of 1996 and the study presented for the first time this ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.