NEW YORK -- Retailers should not fear subscription sales stealing market share from their magazine racks, said the head of Vibe magazine. "I believe the subscription business can help newsstands because subscriptions minimize rate-base volatility," said Keith T. Clinkscales, president and chief executive officer of Vibe/Spin Ventures here. Speaking recently at the Magazine Publishers of America's annual Retail Conference in Dallas, Clinkscales said since its founding in 1990 Vibe has grown ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.