Salt substitutes and reduced-sodium salt are still performing well, despite the respect regular salt has gained recently, retailers told SN. perform well. "The substitutes do well," said Tony Lucia, general manager of sales promotion and head buyer at Lunardi's Supermarkets, San Bruno, Calif. "They're equal in purchases to salt consumption in our stores." Substitutes sell best in markets that serve more affluent consumers, said Aaron Prevo, category manager at Prevo's Markets, Traverse ...
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