Love, war, aliens and a double dose of Tom Hanks will highlight this summer's video lineup, retailers said. But while major studios are voicing enthusiasm about the sell-through and rental video releases planned for the summer months, supermarkets surveyed by SN so far expect little bottom-line excitement in the category. "The hot titles will both be Tom Hanks movies: 'Saving Private Ryan' will be the biggest, and also 'You've Got Mail,' " said Brent Bailey, video manager at Darrow's ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.