SUPERMARKET CATEGORIES BY SALES SHIFT

Dollar Sales; % Change Year Ago

3,263.4%

2. Energy Drinks: $250,951,100; 68.1%

3. Produce Rinse: $2,067,809; 58.6%

4. Butter: $1,313,298,000; 19.2%

5. Rfg Meat/Poultry Products: $948,882,600; 18.9%

6. Air Fresheners: $582,827,600; 18.8%

7. Rfg Teas/Coffee: $154,450,800; 14.1%

8. Razors: $82,917,860; 13.7%

9. Household Cleaner Cloths: $161,259,800; 13.5%

10. Rfg Side Dishes: $756,444,400; 12.5%

11. Tea/Coffee Ready-To-Drink: $705,602,800; 11.6%

12. Creams/Creamers: $1,221,820,000; 11.1%

13. Frozen Pet Foods$15,988,080 11.0%

14. Snack Nuts/Seeds/Corn Nuts: $1,196,620,000; 10.6%

15. Misc. Snacks: $115,033,200; 10.4%

16. Bottled Water: $3,038,088,000; 9.7%

17. Natural Cheese: $5,929,673,000; 9.7%

18. Frozen Fruit: $283,263,800; 9.3%

19. Mexican Foods: $1,146,167,000; 9.2%

20. Sports Drinks$1,083,750,000 9.1%

21. Lard: $3,303,899; 8.9%

22. External Analgesic Rubs: $67,544,670; 8.5%

23. Still Wine: $3,861,362,000; 8.4%

24. Rice: $1,087,660,000; 8.3%

25. Processed Frozen Poultry: $1,151,411,000; 8.2%

26. Spirits/Liquor: $1,903,896,000; 8.0%

27. Pizza - Rfg: $164,491,900; 7.8%

28. Other Frozen Foods: $67,946,890; 7.6%

29. Yogurt: $2,850,443,000; 7.2%

30. Shortening & Oil: $1,707,297,000; 7.1%

31. Dry Fruit Snacks: $487,304,100; 6.8%

32. Ss Dinners: $1,219,839,000; 6.8%

33. Milk: $10,888,110,00; 6.7%

34. Cheesecakes: $98,588,930; 6.7%

35. Cream Cheese/Cr Chs Spread: $806,620,100; 6.6%

36. Iqf Frozen Poultry: $1,075,373,000; 6.6%

37. Adult Incontinence: $189,346,800; 6.5%

38. Shaving Lotion/Men's Fragrance: $96,613,720; 6.2%

39. Sour Cream: $684,480,400; 6.2%

40. Dry Beans/Vegetables: $237,827,600; 6.0%

41. Cough Drops: $160,825,200; 6.0%

42. Spreads - Rfg: $182,231,900; 5.9%

43. Frozen Meat: $1,106,378,000; 5.8%

44. Nasal Products: $138,778,300; 5.8%

45. Frozen Breakfast Food: $1,173,861,000; 5.7%

46. English Muffins: $399,408,900; 5.4%

47. Firelog/Firestarter/Firewood: $145,190,400; 5.4%

48. Cocktail Mixes: $131,349,600; 5.1%

49. Frozen Appetizers/Snack Rolls: $854,047,600; 4.7%

50. Gum: $627,815,700; 4.7%

51. Hot Cereal: $790,264,700; 4.6%

52. Sugar Substitutes: $320,303,700; 4.6%

53. Margarine/Spreads/Butter Blend: $1,232,134,000; 4.6%

54. Baking Nuts: $421,454,500; 4.6%

55. Other Rfg Products: $154,860,800; 4.4%

56. Dried Meat Snacks: $240,402,100; 4.3%

57. Frozen Potatoes/Onions: $873,472,900; 4.2%

58. Rfg Tortlla/Eggrll/Wontn Wrap$326,871,000 4.0%

59. Frosting$254,717,300 4.0%

60. Gastrointestinal - Tablets: $576,050,900; 3.9%

61. Coffee Creamer - Ss: $264,257,900; 3.9%

62. Rfg Salad/Coleslaw: $3,178,659,000; 3.8%

63. Misc Health Remedies: $223,347,800; 3.8%

64. Dried Fruit: $460,426,000; 3.7%

65. Flashlights: $19,191,760; 3.6%

66. Rfg Dips: $399,897,500; 3.5%

67. Pies & Cakes: $815,947,600; 3.4%

68. Dip/Dip Mixes - Ss: $265,906,200; 3.2%

69. Dinner Sausage: $1,571,732,000; 3.2%

70. Playing Cards: $17,601,050; 3.1%

71. Foil Pans: $217,523,800; 3.1%

72. Pizza Products: $72,306,410; 2.9%

73. Food & Trash Bags: $1,359,410,000; 2.7%

74. Processed Cheese: $2,304,398,000; 2.6%

75. All Other Breakfast Food: $82,588,290; 2.6%

76. Baby Formula/Electrolytes: $2,273,972,000; 2.6%

77. Frozen Dinners/Entrees: $5,517,581,000; 2.6%

78. Mexican Sauce: $952,347,100; 2.5%

79. Marshmallows: $124,385,600; 2.4%

80. Mouthwash: $275,695,600; 2.4%

81. Baking Cups/Paper: $26,591,400; 2.4%

82. Frozen Pies: $444,468,400; 2.3%

83. Tea - Bags/Loose: $685,986,400; 2.3%

84. Family Planning: $56,582,310; 2.2%

85. Fresh Bread, Buns, Rolls: $9,348,819,000; 2.2%

86. Rfg Entrees: $906,093,200 ; 2.2%

87. Toilet Tissue: $2,552,979,000; 2.2%

88. Frozen Bread/Frozen Dough: $588,252,000; 2.1%

89. Paper Towels: $1,719,311,000; 2.1%

90. Salad Toppings: $200,644,700; 2.1%

91. Spices/Seasonings: $1,673,314,000; 2.1%

92. Toothbrush/Dental Accesories: $434,983,800; 2.0%

93. Soup: $3,590,279,000; 2.0%

94. Bath/Body Scrubbers/Massagers: $17,430,710; 2.0%

95. Luncheon Meats: $3,354,091,000; 2.0%

96. Frt & Veg Preservative/Pectin: $37,817,450; 2.0%

97. Frozen Pizza: $2,580,186,000; 1.9%

98. Dog Food: $2,479,571,000; 1.9%

99. Pet Supplies: $633,921,900; 1.5%

100. Dessert Toppings: $253,148,700; 1.5%

101. Frozen Seafood: $1,582,613,000; 1.5%

102. Rfg Whipped Toppings: $405,863,700; 1.5%

103. Ice Cream/Sherbet: $4,222,931,000; 1.4%

104. Salty Snacks: $6,617,105,000; 1.4%

105. Peanut Butter: $838,304,800; 1.4%

106. Cups & Plates: $1,097,969,000; 1.4%

107. Pancake Mixes: $169,659,300; 1.3%

108. Skin Care: 449,019,400; 1.3%

109. Moist Towelettes: $330,537,600; 1.2%

110. Other Grooming Supplies: $17,655,930; 1.2%

111. Evaporated/Condensed Milk: $269,775,200: 1.0%

112. Lighters: $71,093,180; 1.0%

113. Coffee: $2,518,616,000; 1.0%

114. Breakfast Meats: $2,975,021,000; 0.9%

115. Spaghetti/Italian Sauce: $1,323,012,000; 0.9%

116. Pasta: $1,146,260,000; 0.8%

117. Cat Food: $1,816,096,000; 0.8%

118. Contraceptives: $53,861,630; 0.7%

119. Baked Beans/Canned Beans: $435,912,600; 0.6%

120. Blades: $519,490,400; 0.6%

121. Disposable Tableware: $146,955,900; 0.6%

122. Household Lubricants: $5,468,729; 0.6%

123. Beer/Ale/Alcoholic Cider: $7,502,076,000; 0.6%

124. Dough/Biscuit Dough - Rfg: $1,294,248,000; 0.6%

125. Crackers: $3,179,602,000; 0.5%

126. Canned/Bottled Fruit: $1,501,420,000; 0.5%

127. Croutons: $125,396,700; 0.5% 128. Baking Needs: $1,077,284,000; 0.5%

129. Cold/Allergy/Sinus Tablets: $675,065,100; 0.4%

130. Hair Styling Gel/Mousse: $202,943,700; 0.4%

131. Tomato Products: $863,731,300; 0.3%

132. Frozen Side Dishes: $187,403,600; 0.3%

133. Cat/Dog Litter: $586,765,000; 0.3%

134. Cold/Allergy/Sinus Liquid: S$253,359,200; 0.3%

135. Frozen Pasta: $217,521,400; 0.3%

136. Gloves: $54,334,470; 0.3%

137. Breadcrumbs/Batters: $229,607,300; 0.2%

138. Hair Conditioner: $345,525,600; 0.1%

139. Baking Mixes: $1,076,918,000; 0.1%

140. Total Chocolate Candy: $2,393,412,000; 0.0%

141. Coffee Filters: $114,011,400; 0.0%

142. Jellies/Jams/Honey: $817,147,00; -0.0%

143. Lunches - Rfg: $649,371,900; -0.2%

144. Toaster Pastries/Tarts: $432,831,100; -0.2%

145. Frozen Prepared Vegetables: $199,506,100; -0.2%

146. Facial Tissue: $701,361,300; -0.3%

147. Rfg Juices/Drinks: $3,826,860,000; -0.4%

148. Cottage Cheese: $857,395,500; -0.5%

149. Asian Food: $311,705,900; -0.5%

150. Stuffing Mixes: $221,634,800; -0.6%

151. Frankfurters: $1,626,982,000; -0.6%

152. Cleaning Tools/Mops/Brooms: $415,022,300; -0.6%

153. Snack Bars/Granola Bars: $1,466,962,000; -0.7%

154. Cosmetics - Eye: $137,489,900; -0.7%

155. Cookies: $3,555,772,000; -0.7%

156. Shaving Cream: $123,969,300; -0.8%

157. Gelatin/Pudding Prd and Mixes: $677,138,500; -0.9%

158. Bakery Snacksz; $790,810,800; -0.9%

159. Baby Food: $798,500,800; -0.9%

160. Deodorant: $542,177,900; -0.9%

161. Flour/Meal: $512,454,100; -0.9%

162. Shampoo: $618,495,200; -1.0%

163. First Aid Accessories: $215,879,900; -1.0%

164. All Other Sauces: $594,050,500; -1.1%

165. Carbonated Beverages: $11,965,540,000; -1.1%

166. Cold Cereal: $5,776,715,000; -1.1%

167. Vegetables: $2,049,592,000; -1.1%

168. Pickles/Relish/Olives: $1,406,805,000; -1.1%

169. Gravy/Sauce Mixes: $761,945,300; -1.1%

170. Total Non-Chocolate Candy: $1,254,037,000; -1.2%

171. Water Softeners/Treatment: $38,364,010; -1.2%

172. Milk Flavoring/Cocoa Mixes: $320,182,900; -1.3%

173. First Aid Treatment: $206,276,900: -1.3%

174. Personal Thermometers: $17,127,290; -1.4%

175. Bottled Juices - Ss: $3,231,841,000; -1.4%

176. Frozen Plain Vegetables: $1,464,225,000; -1.4%

177. Popcorn/Popcorn Oil: $610,790,700; -1.5%

178. Salad Dressing - Rfg: $196,650,900; -1.5%

179. Canned Meat: $674,842,300; -1.5%

180. Cough Syrup: $109,144,900; -1.5%

181. Mayonnaise: $1,042,580,000; -1.6%

182. Vinegar: $242,530,500; -1.6%

183. Drink Mixes: $488,205,200; -1.6%

184. Pastry/Doughnuts: $1,614,496,000; -1.7%

185. Charcoal Lighter Fluids: $56,019,220; -1.7%

186. Sleeping Remedies: $54,063,540; -1.7%

187. Batteries: $548,587,700; -1.7%

188. Sponges & Scouring Pads: $228,789,400; -1.8%

189. Syrup/Molasses: $524,032,800; -1.8%

190. Steak/Worcestershire Sauce: $238,903,800; -1.9%

191. Powdered Milk: $37,822,000; -1.9%

192. Eye/Contact Lens Care Product: $273,308,800; -2.0%

193. Instant Potatoes: $300,153,200; -2.0%

194. Mustard & Ketchup: $724,113,100; -2.2%

195. Frozen Desserts/Topping: $607,133,300; -2.2%

196. Cotton Balls/Swabs: $104,287,700; -2.2%

197. Misc Health Remedy Tablets: $11,980,700; -2.3%

198. Frozen Novelties: $2,320,373,000; -2.3%

199. Automobile Waxes/Polishes: $28,158,260; -2.4%

200. Pasta - Rfg: $133,919,800; -2.4%

201. Tobacco Products: $503,815,400; -2.5%

202. Hair Accessories: $128,252,300; -2.5%

203. Barbecue Sauce: $343,255,800; -2.6%

204. Paper Napkins: $386,003,400; -2.6%

205. Seafood - Rfg: $273,878,900; -2.6%

206. Frozen Corn on the Cob: $109,653,700; -2.7%

207. Furniture Polish: $80,933,510; -2.7%

208. Laundry Detergent: $2,466,812,000; -2.7%

209. Aseptic Juices: $761,260,200; -2.7%

210. Soap: $853,671,600; -2.8%

211. Office Products: $119,387,100; -2.8%

212. Canned Juices - Ss: $652,205,400; -2.9%

213. Pickles/Relish - Rfg: $143,469,700; -2.9%

214. Fabric Softener Liquid: $390,087,200; -2.9%

215. Cigarettes: $4,963,827,000; -2.9%

216. Foot Care Products: $140,173,000; -3.0%

217. Desserts - Rfg: $567,577,700; -3.0%

218. Children's Art Supplies: $71,391,140; -3.0%

219. Salad Dressings - Ss: $1,463,580,000; -3.1%

220. Hand & Body Lotion: $237,908,800; -3.1%

221. Cosmetics - Facial: $135,718,300; -3.2%

222. Dry Packaged Dinners: $1,397,106,000; -3.3%

223. Bleach: $371,821,600; -3.5%

224. Household Cleaner: $1,205,053,000; -3.6%

225. Glazed Fruit$12,922,140 -3.6%

226. Hair Spray/Spritz: $152,812,300; -3.6%

227. Charcoal: $376,437,000; -3.8%

228. Denture Products: $119,225,600; -3.8%

229. Anti-Smoking Products: $59,224,970; -3.8%

230. Baby Needs: $158,700,600; -4.0%

231. Internal Analgesics: $931,029,000; -4.1%

232. Sugar: $958,248,200; -4.1%

233. Feminine Needs: $115,256,200; -4.2%

234. Non-Fruit Drinks - Ss: $182,010,900; -4.2%

235. Vitamins: $747,764,900; -4.3%

236. Tea - Instant Tea Mixes: $256,054,200; -4.4%

237. Frozen Pot Pies: $293,451,300; -4.4%

238. Toothpaste: $738,199,700; -4.7%

239. Hair Coloring: $269,917,800; -4.7%

240. Household Plastics: $25,633,510; -4.8%

241. Seafood - Ss: $1,372,030,000; -4.9%

242. Candles: $301,160,100; -5.0%

243. Sanitary Napkins/Tampons: $680,020,700; -5.0%

244. Rice/Popcorn Cakes: $133,180,400; -5.0%

245. Kitchen Storage: $249,176,000; -5.1%

246. Cosmetics - Nail: $98,059,560; -5.1%

247. Gastrointestinal - Liquid: $183,876,400; -5.2%

248. Foils & Wraps: $498,523,000; -5.2%

249. Laundry Care: $254,773,800; -5.2%

250. Pest Control: $273,899,700; -5.6%

251. Baby Accessories: $159,279,000; -5.6%

252. Dish Detergent: $855,064,100; -5.7%

253. Ice Cream Cones/Mixes: $80,162,220; -6.1%

254. Fabric Softener Sheets: $243,816,400; -6.1%

255. Light Bulbs: $361,819,200; -6.3%

256. Pool/Spa Chemicals: $23,525,910; -6.8%

257. Automobile Fluids/Antifreeze: $59,732,160; -6.8%

258. Diapers: $1,304,604,000; -7.1%

259. Hair Growth Products: $8,491,160; -7.2%

260. Suntan Products: $123,756,500; -7.2%

261. Home Permanent/Relaxer Kits: $10,629,710; -7.3%

262. Toothbrush Holders$1,379,165 -7.5%

263. Shoe Polish & Accessories: $38,436,420; -7.6%

264. Floor Cleaners/Wax Removers: $58,520,700; -7.6%

265. Outdoor/Lawn Frtlzr/Wdkllr: $27,281,290; -7.7%

266. Cosmetics - Lip: $83,325,360; -8.1%

267. Bath Products: $30,553,780; -8.1%

268. Water Filters/Devices: $46,469,830; -8.3%

269. Premixed Cocktails/Coolers: $199,606,000; -8.4%

270. Writing Instruments: $75,387,630; -8.5%

271. Ss Egg Substitutes: $1,522,750; -8.6%

272. Home Health Care/Kits: $38,137,680; -8.6%

273. Motor Oil$46,020,300; -8.6%

274. Tights/Socks: $79,321,820 -9.0%

275. Meat Pies: $16,789,550; -10.4%

276. Baked Goods - Rfg: $189,818,300; -10.6%

277. Fragrances - Women's: $51,396,440; -10.8%

278. Plastic Bottles: $22,480,250; -11.0%

279. Rug/Upholstery/Fabric Treatmt: $260,664,300; -11.0%

280. Blank Audio/Video Media: $44,450,640; -11.9%

281. Cosmetic Storage: $3,241,239; -12.6%

282. Cloth Dye: $8,628,525; -12.8%

283. Weight Con/Nutrition Liq/Pwd: $556,370,300; -13.6%

284. Pantyhose/Nylons: $121,571,000; -13.8%

285. Soap Dishes: $1,302,411: -13.9%

286. Juices - Frozen: $471,489,800; -14.2%

287. Vacuum Bags/Belts: $22,125,110; -15.5%

288. Rfg Fresh Eggs: $2,426,613,000; -15.9%

289. Weight Control Candy/Tablets: $33,279,200: -16.0%

290. Frozen Coffee Creamer: $6,625,635; -18.2%

291. Photography Supplies: $320,150,100; -19.2%

292. Computer Disks Frmtd/Unfrmtd: $838,340; -24.7%

293. Juice/Drink Concentrate - Ss: $24,525,680; -28.3%

294. Breath Freshener Sprays/Drops: $2,582,060; -28.7%

295. Multi Task Sheets (Solut): $36,169; -55.7%

296. Frozen Cookies: $27,446; -61.9%

Latest 52 weeks ending May 15, 2005; 2005

Source: Information Resources Inc.