CHICAGO -- A national survey conducted earlier this month shows that the recent publicity surrounding bovine spongiform encephalopathy (BSE) in British beef has not damaged American consumers' confidence in beef safety. beef is a "safe and wholesome food," according to a statement from the association. The survey also established that 83% of Americans have heard of "mad cow disease" in Great Britain, as compared with 15% who believe BSE exists in this country. Thirty percent of respondents ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.