A growing number of supermarkets are saying "I do" to brides shopping for a wedding florist. Though they're not an obvious destination for brides planning their march down the aisle, supermarket floral departments have been making a name for themselves as wedding suppliers. More than 10 years ago, Schenectady, N.Y.-based Price Chopper's floral department began catering to weddings with requirements ranging from a single bridal bouquet to the full complement of floral arrangements. "A ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.