High-low or everyday low? As high-low operators seek to reflect the savings from cost-cutting measures back to customers and everyday low-pricing companies become more promotional, the pricing and philosophical differences that once set them apart seem to be narrowing. According to Mike Julian, president and chief executive officer of Jitney Jungle Stores of America, Jackson, Miss. -- a high-low operator with a handful of EDLP stores -- "At one time, EDLP operators were priced 6% to 8% ...
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