BIRMINGHAM, Ala. -- Bruno's Supermarkets here is about to join the Ahold stable. ident and chief executive officer, hedged a bit when asked about it by SN last week. "We're considered an emerging thoroughbred," he said, somewhat modestly, then added, "Ahold only buys thoroughbreds." For Bruno's, it's been a fairly rapid rise from also-ran to the winner's circle. Three years ago it filed Chapter 11 bankruptcy, and it didn't emerge until February 2000, two years later. Last week, Bruno's ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.