TOM THUMB AD PUFFS ITS LOW-FAT PRODUCTS

DALLAS -- Low-fat and no-fat products recently took the cake in a Tom Thumb bakery ad.to cakes, cookies, pies, and other items touted as low in fat, fat-free or no-sugar-added.The featured item was a 9-inch angel food cake for $1.99. A large blurb on an illustration of the cake says "fat free." Low-fat pound cake was $2.99 for a 7-inch cake. Fat-free cookies in a 12-ounce box were $2.79. No-sugar-added,

DALLAS -- Low-fat and no-fat products recently took the cake in a Tom Thumb bakery ad.

to cakes, cookies, pies, and other items touted as low in fat, fat-free or no-sugar-added.

The featured item was a 9-inch angel food cake for $1.99. A large blurb on an illustration of the cake says "fat free." Low-fat pound cake was $2.99 for a 7-inch cake. Fat-free cookies in a 12-ounce box were $2.79. No-sugar-added, 8-inch apple or cherry pies were two for $5.

The ad invited consumers to: "Stop by our bakery department and choose from our large selection of fat-free, low-fat and no-sugar-added products for the health-conscious individual." Tom Thumb officials could not be reached for comment.

Sponsored by: Tyson Deli

SN’s Spotlight on Deli/Fresh Meals series profiles large chains and independent retailers who show innovation in their deli and fresh meals departments. Click Here

Twitter Facebook Youtube Iphone APP RSS Feeds Google Plus