With consumers becoming more health-savvy and better educated about ethnic foods, the demand for tortillas is rising, according to retailers surveyed by SN. Retailers in different markets across the country noted an increase in tortilla sales. In the Sunbelt, tortillas are a staple food, but sales are also increasing in non-Hispanic areas, retailers said.
Tortilla sales have been steadily growing by about 12% every year for the last 15 years, according to Irwin Steinberg, executive director ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Click here to read the FAQ page if you have any questions (opens in a new window)
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.