PLEASANTON, Calif. -- Safeway here and Price Chopper, Schenectady, N.Y., are enjoying some initial success from a new venture in which a national toy retailer is providing the supermarket chains with products, according to sources. Safeway last month rolled out 200-square-foot displays of toys selected by retailer K-B Toys, Pittsfield, Mass., to about 1,000 Safeway supermarkets around the country. Price Chopper, meanwhile, has installed the displays in the seasonal aisles of all 102 of its ...
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