Video cross promotions are alive and well, and aiming to stir up sales in supermarkets. Cross-category promotions are being planned by at least two major studios in the months ahead to give supermarkets the opportunity to boost sales of upcoming video releases. Additional tie-in deals in the near future will take advantage of free offers and rebates on other video titles. As studio release schedules for the year unfold, more cross-promotional opportunities will likely be presented to ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.