Shoppers have been chilly toward frozens lately, but the recent introduction of steamable packaging could have them warming up to the category. Porous bags and self-ventilating trays have had huge success in Asia for several years, and food-makers and supermarkets are hoping to bag similar results in the United States, particularly as sales of frozen food are soft. Sales of frozens in supermarkets - from pies to vegetables - declined 1.16% in the 52 weeks that ended Jan. 22, according to ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.