ALEXANDRIA, Va. -- The United Fresh Fruit and Vegetable Association here is dropping its 41-year-old produce promotion program in favor of the Produce for Better Health Foundation's 5-a-Day program. The United program, called the Fresh Approach, is being dropped, according to association president Tom Stenzel, because of the national trade association's shifting priorities. "Over the last year we've been wrestling with what our focus as a trade association should be," Stenzel told SN. ...
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