BALTIMORE -- Valu Food here has shunned everyday low pricing with its move this month to implement a high-low philosophy in health and beauty care. Valu Food's change to high-low pricing takes place in the aftermath of a nationwide trend toward EDLP strategies that had been implemented to challenge mass merchandisers. While many retailers said EDLP increased their sales and stopped customers from switching to other classes of trade, the resulting low margins often resulted in decreased net ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.