I really enjoyed David Orgel's editorial in SN's Aug. 4, 2003, issue ["Warning Suppliers About Their Honeymoon With Wal-Mart"]. He raised a critical concern for grocery manufacturers, but it seems that Wal-Mart may just be the tip of the iceberg.

facturers who have a clear vision of what's happening and are committed to developing effective response strategies, including fleshing out some of the ones you identified.

Thanks for helping all of us better understand the road we're traveling.

Bill Bishop

president

Willard Bishop Consulting Barrington, Ill.