Wal-Mart remains a key benchmark of the competitive pressures retailers face today. The aggressive discounter offers low prices and careful selection on a wide range of products. art and at competing supermarkets. The survey revealed that the tooth-whitening segment is still very much a specialty niche in Phoenix. Many of the top-selling brands were not carried by Wal-Mart or many supermarkets. At most supermarkets the tooth-whitening segment was hidden to the side of the toothpaste ...

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