ROCHESTER, N.Y. -- Wegmans Food Markets here played host to Miss Italy at six of its units during a sampling event for imported pasta products centered on Columbus Day.
ought Miss Italy to Wegmans to help us celebrate Italian Festival Week," said Jo Natale, Wegmans' coordinator of consumer services.
"Wegmans permitted us to go in there and take a large piece of their imported pasta section and run demonstrations, and bring our product right through the supermarket chain to our consumer," said Jerry Rounds, Delverde USA's managing director. "It is a progressive company."
