Western Family had one goal in mind when it formulated its Teriyaki Vegetables entree: Beat the competition. In this case, the competition was Uncle Ben's, which has teriyaki stir-fry vegetables in a rice bowl.
The 12-ounce, single-serve entree contains carrots, broccoli, bamboo shoots and red peppers in teriyaki sauce and retails for $3.19. The taste profile was developed in conjunction with Norpac Foods, a supplier of frozen fruits and vegetables. The product went before a blind testing ...
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