BOULDER, Colo. -- Wild Oats Markets here is in the midst of completely revamping its entire line of private-label products, which includes about six labels of Wild Oats and three or four of Henry's Marketplace, Wild Oats' farmers' market division in Southern California and Texas, where the banner is Sun Harvest Market. The goal is for a consistent label, a new design. "We will have an organic tier and a more value-oriented tier which is all-natural. It won't be the cheapest thing in the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.