TAMPA, Fla. -- Kash n' Karry Food Stores here has substantially improved its sales of wine at its new prototype unit through creative cross-merchandising with its perishables departments. The retailer has placed wine racks near its cheese case and is tying them in with seafood, meat and other perishables items. Noah Deal, Kash n' Karry's vice president of liquor, said adding racks to the perishables department has created a greater consumer interest in the wine department. "This has more ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.