CHATTANOOGA, Tenn. -- Winn-Dixie here used a full-page newspaper ad to tout its recent price reductions. About 70 items, primarily Center Store products, were listed in the ad. Former retail prices were printed in black adjacent to the current reduced prices, which were in red. For example, Swiss Miss hot cocoa was featured at $1.68, down from its original $1.88 retail, while a 19.7-ounce box of Kellogg's Froot Loops was marked down from $3.58 to two for $5. As reported, the Jacksonville, ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.