JACKSONVILLE, Fla. -- In a bid for higher nonfood volume, Winn-Dixie Stores here is merchandising products once sold exclusively on home-shopping TV programs in eight test stores in its Jacksonville division. The chain is displaying tabletop porcelain collectibles, giftware, licensed T-shirts and beauty care products on a 4-foot three-sided front-end endcap. The displays went into stores last month. Most items retail from $5 for a "Precious Moments" collectible magnet to $70 for Ivana Trump ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.