The high-protein, low-carb dieting craze and the convenience factor played a big part in making winners and losers out of a handful of important fresh-food categories, according to SN's first comprehensive review of the latest sales data from Information Resources Inc., Chicago.
ies, particularly dairy, was impacted by price fluctuations caused by volatile market conditions. Dollar volume increases for those categories did not always translate into corresponding growth in unit sales.
High Sales Food Categories Page 46
Categories: 52-Week Sales; % Change
Milk: $10,316,960,000+; 3.31%
Fresh Bread & Rolls: $7,942,001,152; -0.40%
RFG Juices/Drinks: $3,828,380,000; -2.29%
Luncheon Meats: $3,303,676,000; +4.83%
RFG Salad/Coleslaw: $3,294,822,000; +10.90%
Gains Page 50
Categories: 52-Week Sales; % Change
RFG Fresh Eggs: $2,922,697,000; +25.14%
RFG Meat/Poultry Products: $793,543,200; +18.8%
Natural Cheese: $5,428,636,000; +9.47%
Breakfast Meats: $2,958,729.472; +8.80%
Yogurt: $2,670,865,000; +5.92%
Butter: $1,112,600,000; +3.63%
RFG Side Dishes: $402,655,200; +2.82%
Declines Page 56
Categories: 52-Week Sales; % Change
RFG Lunches: $647,425,600; -3.83%
Processed Cheese: $2,249,556,000; -0.88%
Margarine/Spreads/Butter Blends: $1,181,633,000; -0.64%
Source for all charts: Information Resources Inc.
