MADISON, Wis. -- The Wisconsin Milk Marketing Board's Hello Wisconsin promotional campaign for cheese is growing substantially since its introduction last year. The promotion combines a consumer-oriented sweepstakes and retail merchandising contest to draw attention to Wisconsin cheese in the stores, according to WMMB officials. It is running now and concludes at the end of the month. The total Hello Wisconsin program has been expanded this year to include more key retailers, ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.