ORLANDO, Fla. -- Retailers are beginning to take advantage of the opportunities presented in the General Merchandise Distributors Council's landmark "Women's Well-Being Merchandising Strategies" study presented at the trade group's Health and Beauty Care Conference last year. The Educational Foundation of Colorado Springs, Colo.-based GMDC recommended a major change in the way supermarkets merchandise and market their stores by taking greater advantage of the estimated 70% of their customer ...

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