This won't be known as the year that supermarkets first discovered the opportunities in ethnic merchandising. That happened some time ago. But 2001 may go down as the year that the industry got more serious about addressing the opportunities. A number of retail companies around the country, including some in the Northeast, have recently added executives dedicated to ethnic merchandising as they tinker with new in-store experiments. Late last month Kmart expanded its new distribution ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.