Publix Promotes Shrimp Sustainability
LAKELAND, Fla. — As part of an Earth Day promotion Publix will donate $1 (up to $40,000) to the Sustainable Fisheries Partnership for each purchase of a 1-pound bag of Gulf shrimp through April 24. The promotion kicked off April 11.
Hy-Vee Cookie Bandit Strikes Again
WEST DES MOINES, Iowa — The Hy-Vee Cookie bandit — a woman dressed Zorro-style with an eye mask, hat and cape — has been delivering cookie samples to area schools, religious institutions and business.
H-E-B Opens New Beauty Department
SAN ANTONIO — Celebrity make-up artists and hair stylists attended the grand opening of a “new and improved” beauty department at an H-E-B Plus store here.
Ahold Keen on Scanner App
SCHAUMBURG, Ill. — The Scan It mobile shopping technology is a critical element of Ahold USA’s digital strategy, Erik Keptner, Ahold’s executive vice president of marketing, said yesterday in a session at the Shopper Marketing Summit.
Millennials Turn Up the Radio
SCHAUMBURG, Ill. — Digital and social media play a big role in the pre-shop behaviors of Millennials, but surprisingly, so does a more traditional medium: radio.