Ira P. Schneiderman

Articles by Ira P. Schneiderman
SURVEY ASKS: WHAT ATTRACTS SHOPPERS? 
NEW YORK -- It's an advertiser's enigma: how to zap-proof TV ads. What makes a viewer stay tuned to a commercial instead of flipping to another channel?
EUROPEAN OUTLOOK: MERGERS, INTERNATIONAL GROWTH 
AMSTERDAM, Netherlands -- As economic growth slows, European retailers -- especially food retailers -- can expect more consolidation, sharper competition
THE PICTURE OF HEALTH 
Supermarket pharmacy just keeps getting bigger. Since SN conducted its first State of the Industry Report in 1993, supermarket prescription sales, the
SURVEY: TRADE PROMOTIONS, EXPANSION ARE STRONG TRENDS 
COLOGNE, Germany -- Store expansion and increased trade promotions continue to be strong trends on the international scene, according to an SN survey.A
EXECUTIVES POLLED AT SIAL SHOW 
PARIS -- A vast majority of executives polled at the SIAL trade show here support predictions that globalization of the food retailing business will be
OTC SURVEY 
Pharmacists continue to recommend analgesics for over-the-counter use, although not quite as often as they did a year ago. Store brands are gaining the
A ONE-STEP RESPONSE 
The biggest reason supermarket companies are adding pharmacy departments is to provide a one-stop-shopping experience for their customers. Supermarket
OTC SURVEY 
Supermarket pharmacists are making more recommendations of cough, cold, allergy and flu products than they used to. These recommendations are also more
OTC SURVEY - WHAT PHARMACISTS PRESCRIBE 
Customers are most likely to seek the recommendation of a supermarket pharmacist when it comes to choosing a product for indigestion or diarrhea, compared
ASSESSING DIFFERENCES 
Multitier pricing is the major obstacle standing in the way of better relations between pharmaceutical manufacturers and supermarket pharmacists, according

Sponsored by: Tyson Deli

SN’s Spotlight on Deli/Fresh Meals series profiles large chains and independent retailers who show innovation in their deli and fresh meals departments. Click Here

Twitter Facebook Youtube Iphone APP RSS Feeds Google Plus
Penton Media Food Group and Related Sites

Sponsored Introduction Continue on to (or wait seconds) ×