For all its acclaim, the USDA's MyPlate logo belies a frustrating truth, that in a nation of ever-expanding waistlines, most consumers eat according to the plate a mere seven days out of the year, according to a survey by the NPD Group.
Tough times imparted valuable lessons to the health and wellness industry, say respondents to SN Whole Health’s annual WH Asks poll. After a few sobering years that saw the recession and its aftereffects play out, companies have fought back with go-to-market strategies that are anything but niche.
Greek yogurt companies scored a smash hit when they brought an old-world formula into the modern age. Sales of the creamy, high-protein treat have increased from $60 million five years ago to $1.5 billion currently, according to investment firm UBS.