Costco Draws New Praise for an Old Game


Simplicity and consistency may not seem like strong selling points at a time when consumers increasingly value variety and change. That’s never bothered Costco, whose “consistency of strategy” is now being lauded as one of its greatest strengths in the latest Kantar PoweRanking research, which outlines each year how trading partners view each other. “Costco’s strategy is clear and clean,” said one manufacturer quoted in the latest report. “They ...

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Julie Gallagher

Julie Gallagher’s delicious foray into coverage of the food industry was purely accidental. With a background in technology, she joined Supermarket News as associate editor of its Technology...

Liz Webber

Liz Webber is Senior Digital Manager at Supermarket News. She covers fresh foods for the magazine and creates multimedia, blog posts and other content for the website. She joined SN in August 2012.
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