Total Access

Day 1: Cake Decorating Challenge

This year is the 15th annual Cake Decorating Challenge. And like every year, three in-store bakery decorators are competing for top honors. This year, the competitors are: Tina Lofthus, Town & Country Markets Inc., Poulsbo, Wash.; Sara Vanderheyden, Hy-Vee Inc., Nevada, Iowa; and Rebecca Woodard, Harp's Food Stores Inc., Lincoln, Ark.–a good cross representation of the country.

And again, like other years, the talent on display is amazing. Today's task was for each decorator to decorate enough cakes to fill one three-tiered, 8-ft. bakery case. As of 3 o'clock today, they were well on their way to filling the cases with dessert cakes, such as Tina's Oreo cake that featured Oreos half dipped in white chocolate and used to top the cake; and decorated cakes. Cupcakes and cupcake pull-apart cake remain a popular selection to fill the cases. Sara decorated a variety of cupcakes, including ones topped with miniature lady bugs and flowers made from nuts and cherries.

I'm sure they will have not problem filling their cases in the remaining hours of the show. Tomorrow, they will decorate a wedding cake and come back after 1 p.m. on Tuesday to find out if Tina, Sara or Rebecca is crowned the champion for the 15th Annual Cake Decorating Challenge.


David Orgel

David Orgel is executive director, content & user engagement, of Supermarket News (SN) and its website, Orgel delivers his opinions on industry trends through a bi-weekly...

Jon Springer

Jon Springer has been writing about food, food retailers and food retailing for more than 10 years, and is in his second tour of duty with Supermarket News. His prior experience includes covering the...
What's Total Access?

Total Access blog provides on-the-floor coverage of industry trade shows.

Blog Archive
Penton Media Food Group and Related Sites

Sponsored Introduction Continue on to (or wait seconds) ×