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IDDBA 2013: New Bakery Fish

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Follow @jennatelesca for live show coverage.

This little guy was a hit on the show floor yesterday. Delimanjoo, a Korean style cake, is filled with custard.

The outside is made with a not overly sweet, chewy dough that reminded me of Italian coffee cookies.

Read More: IDDBA Presenter Plays Ball

Because of the whimsical presentation and subtle flavor, I can see delimanjoo becoming popular with both the young and young at heart.

 

 

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David Orgel is executive director, content & user engagement, of Supermarket News (SN) and its website, SupermarketNews.com. Orgel delivers his opinions on industry trends through a bi-weekly...

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Jon Springer has been writing about food, food retailers and food retailing for more than 10 years, and is in his second tour of duty with Supermarket News. His prior experience includes covering the...
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