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SN Poll Results: Best Online Grocery Shopping Model

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Which scenario represents the best online grocery shopping model?

A combination of store pick-up and home delivery — rather than either method individually — was deemed the best way to fulfill online grocery orders, according to an SN poll of readers. While home delivery has been the primary method by which shoppers received their online orders, store pick-up has recently been introduced by a growing number of retailers in an effort to free shoppers from the requirement to be home during delivery windows. But by offering shoppers both options, retailers would be able to provide maximum convenience and flexibility.

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Liz Webber

Liz Webber is Engagement Director / Fresh Market Editor at Supermarket News. She covers fresh foods for the magazine and creates multimedia, blog posts and other content for the website. She joined...

Jenna Telesca

Jenna Telesca is the Content Director of Supermarket News. She joined SN in 2010.
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