Jenna Telesca

Content Director
Supermarket News

Jenna Telesca is the Content Director of Supermarket News. She joined SN in 2010.

Posts in Total Access view all

Oct 19, 2014

PMA 2014: New produce merchandising, products

As customers are looking for new ways to consume fruits and vegetables, some suppliers gave showgoers creative applications of their products at the....More
Oct 18, 2014

PMA 2014: Brave new produce world

During the state of the industry address, the PMA leaders urged the industry to adapt a change of perspective and to utilize Jack Uldridge's concept....More
Oct 18, 2014

PMA 2014: Industry vet honored with Carey Award

At the beginning of Fresh Summit each year — at the start of the popular brunch general session — PMA honors an industry veteran with the Robert L....More
Sep 19, 2014

Online retailer uses unexpected marketing tactic

Relay Foods may be an online retailer, but its main marketing campaign isn’t a digital one....More
Sep 17, 2014

Add some protein to that beverage

Retailers should cater to lifestyle diets and focus on protein, said panelists at SN’s Natural Products Expo East track in Baltimore....More
Jun 03, 2014

United Fresh 2014: Produce in the Windy City

One session that will be particularly interesting for retailers attending the conference is Publix CEO Ed Crenshaw’s keynote address on Wednesday,....More
Mar 17, 2014

Seafood Expo: Revamp your seafood case

The lack of significant growth in the seafood department is due to lack of innovation in the seafood case, John Whitman of Whitman Management Group....More
Mar 17, 2014

Seafood Expo: Long John Silver’s focuses on product innovation

Long John Silver’s will be introducing a new line of sandwiches, soups and salads in May, said Chief Food Innovation Officer Marie Zhang at a panel....More
Mar 17, 2014

Seafood Expo: Chipotle exec talks marketing

The “Putting the Food Back into Seafood” panel at the Seafood Expo was almost more of a discussion in a classroom between people who are directly or....More
Mar 16, 2014

Seafood Expo: DeMoulas invested in seafood success

The DeMoulas Market Basket chain took its seafood sales from less than 1% of total store sales to 2% for fresh seafood and 2 to 2.5% for frozen....More
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Total Access blog provides on-the-floor coverage of industry trade shows.

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