Jenna Telesca

Fresh Market Editor & Multimedia Content Editor , Supermarket News

Jenna Telesca is Fresh Market Editor and Multimedia Content Editor at Supermarket News. She covers produce, meat, seafood, deli, bakery, floral, dairy and fresh meal news. She joined SN in November 2010.

Posts in Total Access view all

Mar 17, 2014

Seafood Expo: Revamp your seafood case

The lack of significant growth in the seafood department is due to lack of innovation in the seafood case, John Whitman of Whitman Management Group....More
Mar 17, 2014

Seafood Expo: Long John Silver’s focuses on product innovation

Long John Silver’s will be introducing a new line of sandwiches, soups and salads in May, said Chief Food Innovation Officer Marie Zhang at a panel....More
Mar 17, 2014

Seafood Expo: Chipotle exec talks marketing

The “Putting the Food Back into Seafood” panel at the Seafood Expo was almost more of a discussion in a classroom between people who are directly or....More
Mar 16, 2014

Seafood Expo: DeMoulas invested in seafood success

The DeMoulas Market Basket chain took its seafood sales from less than 1% of total store sales to 2% for fresh seafood and 2 to 2.5% for frozen....More
Mar 15, 2014

Seafood Expo: What’s on the menu

It’s been a cold winter, but the sun is shining here in Boston. I’m here for the newly renamed Seafood Expo North America (formerly the International....More
Oct 20, 2013

Fresh Summit 2013: PMA Updates Strategic Plan

As part of the new initiative, PMA is creating a new web portal with research and educational tools, building an expanded consumer trends research....More
Oct 19, 2013

Fresh Summit 2013: Industry Must Change With the Times

Telling the farmer story has moved from just putting a face on produce packaging, Silbermann said. Oprah Winfrey owns her own farm....More
Oct 19, 2013

Fresh Summit 2013: Packaging With Impact [With Photos]

The Produce Marketing Association is looking for the whole package for its Impact Award winners....More
Oct 18, 2013

Fresh Summit 2013: Taking Displays to Another Level

The produce department at Breaux Mart’s Magazine Street location is only 1,200 square feet, but the retailer makes the space count....More
Oct 18, 2013

Fresh Summit 2013: Produce NOLA Style

Today I got a little taste of New Orleans during the Fresh Summit retail produce tour. We visited four very different retailers, but each location....More
What's Total Access?

Total Access blog provides on-the-floor coverage of industry trade shows.

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