Phil Lempert

Contributing Editor, Supermarket News

For more than 25 years, Phil Lempert has been an expert analyst on consumer behavior, marketing trends, new products and the changing retail landscape. He’s identified and explained impending trends to consumers and some of the most prestigious companies worldwide. Known as The Supermarket Guru, Lempert is a distinguished author and speaker and is currently a contributing editor to Supermarket News.

Posts in Viewpoints view all

Apr 11, 2011

Supermarket Dietitians Need Bigger Wellness Role

One thing is for sure our shoppers are getting fatter, they have more diseases and are pleading for more information and help in order to manage and....More
Mar 14, 2011

Cook Up a New ‘Recipe’ for Healthy Relationship

Every retailer of every type, whether it be home repair, bath accessories, clothing or even sporting goods, wants to sell food products - a proven way....More
Feb 14, 2011

It's Important to Salute Supermarket Best Bagger

This week in Las Vegas, 23 supermarket baggers from states all across the U.S. from New York to California compete for the top prize of $10,000 and a....More
Jan 17, 2011

The Stress, and Opportunity, of the Super Bowl

I have never been a fan of the month of January. I'll admit I do not enjoy skiing, short days, gray skies, cold weather or wearing parkas with fuzzy....More
Dec 20, 2010

Social Media, Supermarkets and Today's Shopper

If I receive one more email that contains a link to survey my social media habits, I will surely scream! All of these surveys (and I seem to attract....More
Nov 22, 2010

Six of the ‘New’ Food Trends to Watch in 2011

The updated USDA dietary guidelines in conjunction with technological advancements and the First Lady's Let's Move program will mark 2011 as the year....More
Oct 25, 2010

Evolution: The Time for Food Trucks Has Arrived!

On Passaic Avenue, at the corner of Passaic Park and the train station, in Passaic, N.J., stood Tom's Truck. Tom's was an early 1950s Chevy panel (the....More
Sep 27, 2010

You Need Shoppers to Think, ‘I Really Like You’

A week or so ago, at the National Grocers Association's Executive Management Meeting, Charlie Cook (the political pundit) shared his thoughts about....More
Aug 30, 2010

Food Safety: Half a Billion Recalled Eggs Later

Although the latest food recall represents less than 1% of Americans' egg consumption, this product recall has become the Tipping Point, to borrow the....More
Aug 02, 2010

A Lesson About Patience for Brand Marketers

Last week, I had the opportunity to spend some time in the Sacramento, Calif., pepper, lettuce, tomato and melon fields with a half-dozen plant....More
What's Viewpoints?

In their Viewpoints columns, SN editors give their perspectives on current industry issues.

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