Jenna Telesca

Content Director
Supermarket News

Jenna Telesca is the Content Director of Supermarket News. She joined SN in 2010.

Posts by Jenna Telesca

in Total Access Oct 20, 2013

Fresh Summit 2013: PMA Updates Strategic Plan

As part of the new initiative, PMA is creating a new web portal with research and educational tools, building an expanded consumer trends research....More
in Total Access Oct 19, 2013

Fresh Summit 2013: Industry Must Change With the Times

Telling the farmer story has moved from just putting a face on produce packaging, Silbermann said. Oprah Winfrey owns her own farm....More
in Total Access Oct 19, 2013

Fresh Summit 2013: Packaging With Impact [With Photos]

The Produce Marketing Association is looking for the whole package for its Impact Award winners....More
in Total Access Oct 18, 2013

Fresh Summit 2013: Taking Displays to Another Level

The produce department at Breaux Mart’s Magazine Street location is only 1,200 square feet, but the retailer makes the space count....More
in Total Access Oct 18, 2013

Fresh Summit 2013: Produce NOLA Style

Today I got a little taste of New Orleans during the Fresh Summit retail produce tour. We visited four very different retailers, but each location....More
in SN Social Oct 10, 2013

Shopper Expo Tweets: QR Codes on Their Way Out?

Shopper Marketing Expo attendees are tweeting insights from the show sessions — whether it's information about retailer apps, QR codes, or....More
in SN Social Oct 09, 2013

Shoppers Really Want a Costco

Consumers are dying for a Costco to open up near their town. They want one in Las Cruces, N.M., in Jackson, Miss., and in Cumming, Ga. They want one....More
in SN Social Oct 08, 2013

Shopper Expo Tweets From Chicago

Tuesday was the first day of the Shopper Marketing Expo held at Chicago's Navy Pier, and attendees have been sharing insights from the conference....More
in Viewpoints Sep 30, 2013

Retailers Cultivate Rich Food Experiences

Savvy retailers — both supermarkets and restaurants — are making food about more than just food....More
in SN Social Sep 10, 2013

Cutting Double Coupons Unlikely to Hurt Kroger

Some shoppers love their double coupons. They love them so much that they can barely fathom a double-couponless world. If that world existed, surely....More
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