Phil Lempert

Contributing Editor, Supermarket News

For more than 25 years, Phil Lempert has been an expert analyst on consumer behavior, marketing trends, new products and the changing retail landscape. He’s identified and explained impending trends to consumers and some of the most prestigious companies worldwide. Known as The Supermarket Guru, Lempert is a distinguished author and speaker and is currently a contributing editor to Supermarket News.

Posts by Phil Lempert

in Viewpoints Dec 03, 2012

The Top 10 Food Trend Predictions for 2013

Mini-meals, dads, breakfast along with Millennials and Baby Boomers all are expected to make the news next year....More
in Viewpoints Nov 05, 2012

What Supermarkets Can Learn From the Food Network

Retailers are speaking the new universal language: food....More
in Viewpoints Oct 01, 2012

Are Millennials the Perfect Supermarket Employees?

Supermarkets should seize the opportunity to mold the next generation of workers, the Millennials....More
in Viewpoints Sep 08, 2012

Retailers, Make Sure There’s an App for That!

Supermarkets should take the lead in food app empowerment....More
in Viewpoints Aug 04, 2012

Supermarket Slide: Down 15 Points in 11 Years

The 15-point decline in sales share should serve as a wake-up call to supermarkets and their employees....More
in Viewpoints Jun 30, 2012

Is Money Really the Answer to Keep Customers?

Throwing money at grocery shoppers to find out more about them doesn’t give retailers an accurate assessment....More
in Viewpoints Jun 02, 2012

Time to Rethink How We View Food Retailing

Times have changed, and grocers should shift their focus from categories to the shopper experience....More
in Viewpoints May 05, 2012

Why New, Innovative Products Are Important

Additional flavors, line extensions define too many “new” products, says Supermarket Guru Phil Lempert in his Viewpoints column this week....More
in Viewpoints Mar 19, 2012

Three Universal Truths for Basic Supermarketing

Huston Smith, one of the world’s foremost scholars and authors on religions throughout the world, simply explains the three basic inescapable human....More
in Viewpoints Feb 20, 2012

Cause Marketing: What Is in Your Store’s DNA?

Last week, at the National Grocers Association Annual Convention, I presented the topline findings from our annual 2012 NGA SupermarketGuru Consumer....More
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