In-store expos, telephone hotlines and instructional videos are among the tools retailers are using to help shoppers survive the holidays
Stressed-out home cooks looking for affordable and easy meal ideas are finding help at their local supermarkets. Retailers have launched a variety of in-store and online efforts aimed at helping their shoppers during the busy Thanksgiving-through-New Year period. United Supermarkets, Lubbock, Texas, even ran an “Entertaining Made Easy Expo” at each of its 10 Market Street stores earlier this month. The event was designed to make it easier for shoppers to host everything from holiday ...
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