CHICAGO — Energy shots are still in the early stage of their product lifecycle, but have built appeal among a wide base of consumers, according to research firm Mintel. Adults aged 55-plus show higher consumption of 5-Hour Energy, the leading energy shot brand, compared with adults aged 18-24. Therefore, Mintel believes that energy shots have a higher potential to grow that consumer base in the next five years, compared with energy drinks. Energy shot dollar sales soared 41% ...
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