Retailers are winning over parents who usually buy national-brand
infant formula by demonstrating store-brand quality before price
Health officials say it happens every time the economy gets bad: Parents begin watering down their baby's infant formula to stretch their supply. A Florida mother made the near-fatal mistake when she added extra water to her 5-month-old son's powdered formula, not realizing that diluted nutrients can lead to malnourishment and water intoxication. But not all means for affording what some have dubbed “liquid gold” are as drastic. Retailers, for instance, are observing a newfound ...
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